All water filters
Fifteen filters from Waterdrop, BRITA, Aqua Optima, Philips and Santevia, grouped by what they do. Every product lists its real cartridge life in litres, and says plainly what it does not filter. Free UK delivery over £40.
Best if you want better-tasting water without an appliance on the worktop.
Filter Jugs
The simplest way in. Fill them at the tap and pour — gravity fed or electric, from £24.99.
Best for families and offices, or anyone tired of lifting a heavy jug.
Countertop Dispensers
Bigger tanks with a tap, so you fill once a day instead of every time someone wants a glass.
Best if you want to retire the kettle, the fridge jug, or both.
Hot & Cold Machines
Chilled water without a fridge shelf, and hot water at the temperature the drink actually wants.
Best if you are targeting specific contaminants, or want every tap draw filtered.
Advanced Filtration
Reverse osmosis and under-sink systems for when carbon filtration is not enough.
Not sure which of these fits your kitchen or your water? Read the UK water filter buying guide, or email us your postcode and the problem and we'll point you at the right category — including when that is the cheapest one.